Designed for Curious Women
Discover Vibrant Cultures Through Bespoke Immersive Travel Experiences
Many curious, sophisticated, passionate women feel stuck in mundane routines, new seasons of life, or idleness and are yearning for an adventure that ignites growth, connection, and creative inspiration.
Longing for deeper connections with both locals and fellow travelers
Frustration with cookie-cutter travel experiences that lack authenticity
Overwhelmed by the planning logistics of a meaningful trip
Bored of large impersonal group tours
Worried about getting to the end of life and regretting not seeing the world?
Maybe you are...
Discovering this secret led me to create meticulously crafted journeys that invite women to explore, connect, and be inspired.
true connection comes from immersing oneself in a destination and its people.
I have spent years traveling the globe in search of meaningful experiences and realized that
Create space for meaningful relationships with fellow travelers
Explore the breathtaking landscapes and natural wonders
Awaken all five senses through carefully designed daily activities
Participate in cooking classes, market visits and tastings that connect you with local flavors
Engage directly with talented craftspeople and their unique stories
Carefully selected experiences that showcase authentic local traditions
discover oaxaca
explore morocco
TRANSFORMATIVE TRAVEL
MY RECIPE FOR
When you join our curated travel experiences, you will:
Forge lasting friendships with a small, private group of like-minded curious women
Return home feeling revitalized with a fresh perspective and creative inspiration
Experience the warmth and hospitality of different cultures through authentic connections
Develop a deeper appreciation for global craftsmanship and design traditions
Skip the stress of planning logistics while still enjoying a perfectly personalized journey
Create unforgettable memories through exclusive access to places and people
"Jonna has a way of weaving people and experiences together to create a beautiful tapestry of memories through travel and friendship."
"As a leader, Jonna is warm, gracious and has incredible attention to detail, sourcing the best food, restaurants, shopping, artisans, and accommodations. She put together a most amazing week in Oaxaca for our group, truly taking curated travel to the next level."
suellen w.
"A holiday with The Loaded Trunk is a bucket list must do!"
"Spending six full days in Oaxaca, Mexico, Jonna curated outings that met every desire. The trip was a mash-up of culture, food, artisans and shopping! Visiting local artisans and learning the history of their crafts was a genuinely unique experience. Weavers, candle makers and chefs shared their stories and generational traditions with us. But perhaps the highlight of the visit was the cooking class with Alfonso and his parents. Now I can prepare the wonderful food of Oaxaca in my own home! Her connections with local guides and drivers added to our fully immersive adventure. Where to next, Jonna?"
Carrie G.
"This wasn’t just a trip, it was a meaningful cultural exchange, curated with heart."
"Jonna led an unforgettable journey through Oaxaca, Mexico… one rich in history, culture, and flavor. From day one, she immersed us in the vibrant spirit of the region, introducing us to passionate local artisans who welcomed us into their world. We learned the art of weaving, candlestick making, traditional market shopping, and of course, savored the diverse and delicious Oaxacan cuisine. Each person we met had an inspiring story to tell, and it was clear that Jonna had built deep, genuine connections in the community. This wasn’t just a trip, it was a meaningful cultural exchange, curated with heart."
Juliet W.
"Everything was meticulously organized with a bit of everything: culture, history, food and of course, shopping!!"
"What an amazing trip to Oaxaca. Everything was meticulously organized with a bit of everything: culture, history, food and of course, shopping!! I would definitely go on another trip with The Loaded Trunk!"
lily l.
"My trip to Morocco was truly a memorable experience - a trip of a lifetime!"
"The people were incredibly welcoming, and the food was exceptional. The entire journey was thoughtfully curated, and Jonna’s guidance made the experience both immersive and meaningful. Her knowledge and attention to detail allowed us to fully appreciate the culture, history, and beauty of Morocco. I look forward to joining future trips she organizes and highly recommend traveling with her."
Odete B.
"I would highly recommend traveling with The Loaded Trunk. "
"Not only was Jonna delightful to travel with, but she also brings a remarkable depth of knowledge that adds meaningful insight to every experience. Jonna thoughtfully planned every detail, making the trip both seamless and enjoyable from beginning to end.
Traveling with The Loaded Trunk was, overall, a unique and deeply enriching experience. We shared laughter, meaningful moments, and created lasting memories together — along with what I hope will be lifelong friendships."
"Not only was Jonna delightful to travel with, but she also brings a remarkable depth of knowledge that adds meaningful insight to every experience. Her understanding of Morocco’s history, culture, and people opened my eyes to a truly unique part of the world. Jonna thoughtfully planned every detail, making the trip both seamless and enjoyable from beginning to end.
Traveling with The Loaded Trunk was, overall, a unique and deeply enriching experience. Just as memorable as the destinations were the women in our group, who couldn’t have been more enjoyable to travel with. We shared laughter, meaningful moments, and created lasting memories together — along with what I hope will be lifelong friendships."
darci n.
"Traveling through Morocco with Jonna Robison of The Loaded Trunk was an unforgettable experience. Jonna thought of everything."
"Traveling through Morocco with Jonna Robison of The Loaded Trunk was an unforgettable experience."
Our days were filled with adventure, yet the rhythm of the trip never felt rushed. We had delicious food, felt safe and well cared for, and shared many moments of laughter and learning. Her attention to detail made the entire experience feel effortless and luxurious.
Jonna was a fascinating and gracious travel companion. Her appreciation for beauty, culture, and artistry was woven into every day of the trip. Every encounter was meaningful and authentic. Her trips are highly curated, beautifully paced, and rich with unique experiences. Whether it’s Morocco or another destination she offers, I would highly recommend traveling with Jonna. She brings a rare blend of insight, heart, and style to every journey, and her love for the places she explores is absolutely contagious.
Our days were filled with adventure, yet the rhythm of the trip never felt rushed. We had delicious food, felt safe and well cared for, and shared many moments of laughter and learning. Her attention to detail made the entire experience feel effortless and luxurious.
Whether it’s Morocco or another destination, I would highly recommend traveling with Jonna. She brings a rare blend of insight, heart, and style to every journey, and her love for the places she explores is absolutely contagious.
Kristina L.
"I can’t wait until her next adventure is planned so I can experience another life changing excursion!"
"I recently had the opportunity of traveling to Morocco with Jonna and a great group of women. The trip highly exceeded my expectations in every way! We saw and experienced more than I could have imagined. The colors, the culture, the feelings that Morocco gave to me will always be in my heart. I can’t wait until her next adventure is planned so I can experience another life changing excursion! Thank you Jonna, for showing us the world in a way we couldn’t have seen on our own."
JULIE L.
"I'll never forget the sights, sounds and experiences that Jonna curated for us on our 10 day trip through the southwest of Morocco."
"I'll never forget the sights, sounds and experiences that Jonna curated for us on our trip through Morocco."
"Morocco is an explosion for the senses! I'll never forget the sights, sounds and experiences that Jonna curated for us on our 10 day trip through the southwest of Morocco. From the souks of Marrakesh to the dry desert of Agafay, on to the coast of Essaouira and finally to the natural beauty of the Atlas Mountains, Jonna skillfully arranged our days. Every step of the way, from food to lodging and everything in between, was carefully planned by Jonna to show us beautiful Morocco! I'm so happy to have joined her trip."
"Morocco is an explosion for the senses! I'll never forget the sights, sounds and experiences that Jonna curated for us on our 10 day trip through the southwest of Morocco. Every step of the way, from food to lodging and everything in between, was carefully planned by Jonna to show us beautiful Morocco! I'm so happy to have joined her trip."
Caroline G.
Our curated travel experiences include:
Pre-trip cultural orientation materials to enhance your experience
Exclusive artisan workshops and demonstrations not available to the general public
Area specific excursions and experiences
A professional trip leader who handles all logistics so you can fully immerse yourself
All guided tours and activities with expert local guides who provide cultural context
Boutique accommodations in carefully selected properties that reflect local character
Daily breakfast and most meals at authentic local eateries and chef-driven restaurants
Private transportation throughout the journey
Jonna
With over three decades of experience in cultural exploration and design appreciation, I've cultivated relationships with artisans, chefs, and cultural ambassadors across the globe. My background in design informs my unique approach to travel curation, focusing on the intersection of culture, craft, and connection. I'm dedicated to creating transformative travel experiences that honor local traditions while fostering meaningful connections among curious women travelers.
A Note from Jonna
Frequently Asked Questions:
What's your cancellation policy?
How many travelers will be in the group?
Is airfare included?
What if I have dietary restrictions?
Do I need to be physically fit?
